Person holds a smartphone showing a digital loyalty card with a QR code for The Coffee Club at a checkout counter

New Zealand's most generous Cafe Loyalty Club

20% Off the bill – All Day, Every day

Did you know? each year the average VIP Member receives over
$400 in VIP membership benefits!

Subscribe to the VIP Club for just $35* annually – membership auto-renews
each year so your benefits never lapse, and you’ll quickly make that back in everyday discounts alone! Plus, enjoy the convenience of a Digital VIP Club Card for your mobile device so you can redeem your VIP benefits faster and easier!
Subscribe today and start saving!

VIP Member Portal

Join the VIP Club or renew your membership, 
access your digital card, and update your details.

How do I sign up for
the VIP Club?

Easy step by step guide to
sign up with us!

How do I download my digital VIP Card?

Here’s how you download
your digital card!

VIP Benefits

Receive 20% off the bill*
All day, every day.

Exclusive VIP only offers*
Access to amazing offers and giveaways.

Frequently Asked Questions

Q: What is the VIP Club? The Coffee Club VIP Club is a yearly subscription that gives you access to exclusive benefits including 20% OFF your total bill – all day, every day! Membership is $35 for a digital card, or $40 for a physical card, and renews automatically each year so your benefits never lapse!

Q: How can I join the VIP Club? To join the VIP Club, simply complete the online registration form on our website. A unique email address and phone number is required for each member. The Coffee Club complies with the Payment Card Industry Data Security Standard (PCI DSS) to ensure the protection of customer payment information, so it is not possible to join and pay in store. Registering online is secure, easy and the fastest way to join the VIP Club. Need help to sign up? Click here for a step-by-step guide for how to join the VIP Club.

Q: How can I download my Digital VIP Club Card? New and renewing VIP members will be able to download their Digital Card from the link button in the confirmation email which is automatically generated at the time of applying/renewing for a membership, or from the online VIP member portal. Please ensure you have the latest version of Apple (iOS) or Android software updated on your phone. Apple users will need to use Apple’s Safari web browser to download your VIP digital card to your Apple Wallet.

Q: When my digital card membership expires, do I need to install a new Digital VIP Club card? No, you can continue to use your Digital VIP Club Card already installed on your mobile device as once you have renewed your membership, the expiry date will automatically be updated on your digital card

Q: How do I use my physical or Digital VIP card with QR-code? You will notice a black VIP QR-code Scanner at the counter in our cafes, once the cashier has processed your order on the till, you will be asked to simply scan the QR-code from your physical or digital VIP card on the scanner. 

Q: Why does a physical VIP card cost an extra $5? The $5 fee covers the cost of producing and mailing the physical card each year. We’re encouraging customers to use the digital VIP card, which is available at no extra cost!

Q: When will I receive my VIP card? Digital VIP cards are automatically generated via email at the time of successful online application and payment. If you have ordered a physical card, please allow up to 20 working days to receive your card from the time of your application. You can present your Welcome Email to redeem VIP benefits while you wait for your VIP card to arrive. The Coffee Club is not responsible for lost or stolen VIP cards.

Q: How do I renew my VIP membership? The VIP membership renews automatically every 12 months, and your nominated debit or credit card will be billed annually for the yearly subscription fee at the time of renewal. If you have an expired membership, you will need to login to the online VIP member portal and renew manually.

VIP Club Terms & Conditions

1. The Coffee Club VIP Club Card is a reward card only and benefits can only be applied upon presentation and swiping of the physical VIP Club Card by the relevant VIP Club Card Member. Photos of the VIP Club cards will not be accepted. 2. By completing the Members Application Form you confirm you have reviewed, understood and agree to these The Coffee Club VIP Club Program terms. A unique email address and phone number is required for each member. 3. Membership to The Coffee Club VIP Club Program entails an annual $35.00 (or $40.00 if opted for a physical VIP card) non refundable administration fee and Membership continues for 12 months. 4. The VIP CLUB benefits provided are: (a) 20% off the bill. This discount is available to the relevant Member’s total bill for all food and drinks (excluding alcohol) only, and is valid all day, every day (up to a maximum of $40 discount per visit). The 20% off the bill benefit is not valid for retail merchandise, specials/discounted goods, promotional items, or surcharges on public holidays; and such other VIP Benefits as listed on www.thecoffeeclub.co.nz from time to time. (b) Exclusive VIP only offers* Access to amazing offers and giveaways. 5. Each VIP Club Card is valid for one person only and cannot be used by any person other than the Member whose name appears on the VIP Club Card issued. 6. The Coffee Club is not responsible for lost, damaged or stolen cards and a charge will apply for the replacement of any card. 7. We reserve the right to change these terms from time to time, and you agree that each time you use the VIP Club Card you accept the terms as existing at that time on www.thecoffeeclub.co.nz/ 8. Participation in the VIP Club Program is open only to individuals (including employees of The Coffee Club Stores and The Coffee Club). Participation is offered at the discretion of The Coffee Club, who has the right to accept or reject any application to participate at its sole discretion. 9. The Coffee Club VIP Club Cards are not debit, credit or charge cards, are not transferable and remain the property of The Coffee Club. (a) A VIP Club Member can purchase, at the time of completing the Member Application Form a physical VIP Club Card for an extra $5.00 or such amount as prescribed by TCC from time to time. (b) There is no additional cost when opting for a Digital VIP Club Card.  The Digital VIP Club Card is only available and valid for Apple and Android devices when added to Apple Wallet (iOS) or via the Wallet Passes/Pass Wallet app (Android). Email address is required for the Digital VIP Club Card. 10. Full VIP Club Card benefits are only available at The Coffee Club cafes within New Zealand. The VIP Club card is not valid with any other coupons, vouchers, discounts or in-store offers. The VIP Club Card is valid on public holidays. 11. The Coffee Club reserves the right to change the VIP Club Benefits and terms anytime without notice. Terms will be updated on the website www.thecoffeeclub.co.nz 12. From time to time The Coffee Club may send you offers in conjunction with other loyalty programs operated within The Coffee Club stores. 13. Membership may be cancelled/refused to individuals by The Coffee Club at its discretion, if Membership is deemed to be fraudulent, linked to a fraudulent Membership and/or a Member engages at any The Coffee Club Store and/or to a The Coffee Club or The Coffee Club Store employee in a derogatory, harmful, drunken and/or manner otherwise regarded by The Coffee Club as highly inappropriate. 14. You are solely responsible for any government tax, duty or other charge imposed by law in any country in respect of The Coffee Club VIP Club Card, your participation in The Coffee Club VIP Club Program, The Coffee Club giveaways, prizes or vouchers issued or any other transaction within or resulting from The Coffee Club VIP Club Program. 15. Any failure or delay by The Coffee Club in exercising its rights under these Terms does not constitute a waiver of those rights and any waiver by The Coffee Club must be in writing and signed by an authorised officer of The Coffee Club. 16. The Coffee Club reserves the right to terminate The Coffee Club VIP Club Program at any time by giving you at least 30 days prior written notice in which case you will cease to be able to use and/or participate within The Coffee Club VIP Program and The Coffee Club shall have no further liability to you. 17. Except as provided in any law which cannot lawfully be excluded or modified by agreement, The Coffee Club does not accept any liability whatsoever, including for negligent acts and omissions, with respect to: (a) the breach of any of these terms or any term implied by law (including statute) by any person other than The Coffee Club; (b) any VIP Club Benefit or other reward, prize or giveaway; (c) any death or injury or consequential loss or damage arising from the supply of a VIP Benefit and/or other reward, prize, giveaway; (d) the loss, theft or destruction of a The Coffee Club Card or any other VIP Club Benefit or other reward, prize, giveaway; (e) any failure, delay or inability to provide a The Coffee Club VIP Club Card or other VIP Club Benefit or other reward, prize, giveaway to you caused by circumstances beyond its control, including strikes or industrial disputes, acts of God, flood, weather, war or civil disturbance; and (f) any other liability, loss or damage incurred or suffered by any Member (or any other person) in connection with The Coffee Club VIP Club Program. 18. The Coffee Club may give you notice: (a) by advertisement in a newspaper circulating throughout New Zealand; (b) by email or sms (to the last known email address or mobile number provided), which you are taken to have received upon the sender receiving confirmation the message has been sent; (c) by The Coffee Club website (www.thecoffeeclub.co.nz), which you are taken to have received within 5 days of posting on the website; or (d) in writing, which you are taken to have received if issued by hand, immediately, or given by post on the earlier of the date of receipt or 3 days after it was sent via post. 19. You must advise The Coffee Club of any change of name, address, or other details as soon as the change occurs. The Coffee Club is not responsible for any failure by you to notify The Coffee Club of the change that may result in the loss of The Coffee Club VIP Club Benefits and/or any other rewards, prizes, giveaways. Written proof acceptable to The Coffee Club must be supplied for any change of details. Changes to address can be made by email to vip@thecoffeeclub.co.nz or in writing to The Coffee Club, PO Box 78-203, Grey Lynn, Auckland, 1245. 20. These terms will be construed according to and governed by the laws of New Zealand and the parties submit to the exclusive jurisdiction of the courts in New Zealand. 21. You consent to us, our franchisees, licensees, and business partners contacting you from time to time, including via telephone, post, facsimile and electronic (i.e. sms, Internet) methods. 22. You agree that you have read and accept the terms of our privacy policy on http://www.coffeeclub.com.au/privacy-policy including without limitation the collection, use and disclosure of personal information. 23. Security & Payment: We want you to have a safe and secure shopping experience online. All payments via our websites are processed using SSL (Secure Socket Layer) protocol, whereby all your sensitive information is encrypted to protect your privacy. Shoppers purchasing by debit or credit card on our website transact through Stripe – a secure card payment provider trusted by many online stores globally. Our site neither collects nor stores your credit or debit card details. 24. Delivery: VIP digital cards are automatically generated for new and renewing members after successful online application and payment, or once we have received and processed your application manually. Please allow up to 20 working days to receive your physical card (if ordered) from the time we have processed your application. You can present your confirmation email to redeem VIP benefits while you wait for your VIP card to arrive. 25. Payment: By subscribing to the VIP Club, you agree that your membership will renew automatically every 12 months, and your nominated debit or credit card will be billed annually for the yearly subscription fee at the time of renewal (unless you cancel prior). The Coffee Club complies with the Payment Card Industry Data Security Standard (PCI DSS) to ensure the protection of customer payment information. It is not possible to join and pay in store. Registering online is secure and the only way to join the VIP Club. 26. It is the Member’s responsibility to manage their VIP Club membership and to cancel their subscription via the online VIP member portal prior to the applicable renewal date if they do not wish their membership to renew. By enrolling in the VIP Club, the Member acknowledges that the membership renews automatically each year in accordance with clause 25. The Coffee Club is not responsible for any renewal charges incurred where the Member has not cancelled their subscription before the renewal date. 27. Definitions: a. “Application Form” means The Coffee Club VIP Club Application Form required to be completed by the individual to become a member. b. “Member” means the person who is a member of The Coffee Club VIP Club Program and whose name is printed on the VIP Club Card. c. “The Coffee Club Store” means The Coffee Club store, whether it be a franchise or corporately owned and/or operated. d. “The Coffee Club VIP Club Program” means the loyalty program operated and managed by The Coffee Club by which a Member may receive the VIP Club Benefits in accordance with these Terms. e. “VIP Club Benefits” means the facilities, services, products, discounts, offers, activities and events or arrangements offered or available to Members from time to time. f. “VIP Club Card” means The Coffee Club VIP Club Card provided by The Coffee Club for use by each Member in relation to The Coffee Club VIP Club g. “We/us/The Coffee Club” means The Coffee Club Franchising (NZ) Limited.

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